Celebrity Mound

Matthew McConaughey is taking his beefcake status to the next level with new radio spots for the National Cattleman’s Beef Association.

“You see those hickory smoke signals?” McConaughey, 38, asks in a silky, southern drawl. “That’s a sure sign it’s grilling season in the land of lean beef.” (Click here to listen to the ad.)

The new dad concludes by saying, “beef, it’s what’s for dinner.”

“We are certain once consumers hear it, they will recognize the new voice for its endearing quality and it will reinforce their passion for beef and the protein body benefits it provides,” Meghan Pusey, spokeswoman for National Cattlemen’s Beef Association said.

McConaughey and girlfriend Camila Alves, 24, welcomed their son Levi on July 8.

McConaughey said on his Web site that he and Alves were thrilled to bring the baby “into this wonderful life and look forward to livin’ it with him.”

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Now that superstar actor Matthew McConaughey and longtime girlfriend Camila Alves have welcomed their first child into the world, they are revealing exclusively to OK! their son’s name — Levi Alves McConaughey.

Explaining how they came up with the name for their baby boy, Matthew tells OK!, “Levi was another name for the apostle Matthew in The Bible. They were, in fact, two names for the same person.

“Our son was born at 6:22 pm, and this particular time represents my favorite verse in the book of Matthew in The Bible: ‘If thy eye be single, thy whole body will be full of light.’”

Baby Levi’s middle name is taken directly from his mother Camila’s last name. “We wanted to incorporate her family name,” explains the proud new father.

To all the well-wishers and fans, Matthew and Camila have also released the following statement:

“We welcome Levi Alves McConaughey into this wonderful life and look forward to living in it with him. In the mean time and all times, just keep livin’.”
—Matthew David McConaughey and Camila Maria Saraiva de Araujo Alves

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Matthew McConaughey’s brother Rooster has his own reality TV show. He’ll appear in truTV’s ‘Black Gold’ about the dangerous world of Texas oil drilling.

While pregnant girlfriend Camila Alves is away, Matthew McConaughey plays. Spies for Star magazine recently caught the “Fool’s Gold” star partying the night away at a bar in San Juan Del Sur, Nicaragua, where he allegedly made fast friends with the female patrons. But Matthew says the publication only got part of the story right.

“(Matthew) was acting like an out-of-control 18-year-old,” said a Star source who spotted all the action at the Iguana Bar. “He already seemed to be drunk when he arrived alone, and he only got worse from there on.”

As the evening went on, Matthew was said to enjoy the company of several women, “throwing his arms around them and trying to kiss them, and trying to dirty-dance with a few out on the floor.” But his moves weren’t so smooth, as the witness added, “He was a mess, slurring his words and stumbling around.”

Apparently he stumbled so much, he lost track of his shoes somewhere along the way.

“A few minutes after he finally left the bar, someone found him searching through a sewage ditch outside,” the source said. “When they asked him what he was doing, he mumbled, ‘I’ve lost my flip-flops!’”

The New York Daily News, which also reported tales from the actor’s wild night, received an e-mail wherein Matthew denied he put the moves on any fellow bargoers but fessed up to the rest of his boozing behavior.

“Drunk? Absolutely,” Matthew wrote. “Nicaragua is a beautiful place, epic waves, the best surfing I have ever been on. And, yes, I’m STILL looking for my left flip-flop. So if anyone finds it floating around down there (it has 6:22 stitched into the side), please send it my way. There is a reward.”

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