Direct TV brought back the late Chris Farley in their new ad campaign and has viewers in a twist citing that it is tasteless and insensitive. But this won’t be the first time the company has used dead celebrities to hype their products. Last year, the company was under attack after featuring Heather O’ Rourke in ‘The Poltergeist’ — she died in 1988 at the age of 12.
A spokesperson for Direct TV told us, “We should look to Chris’ family and friends for the ultimate opinion on this subject. They were involved from the beginning of this project and felt that the spot was a great to tribute to Chris.”
If Farley’s family gave their blessing, is that good enough for you?
Check out the video of the commercial and more here:
http://www.popeater.com/2009/10/26/chris-farley-direct-tv-ad/
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